5 Advantages of Webcasts for Consultants
- by GlobalMeet Blog Team
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If you’re a business, investment, accounting, legal, tech, or marketing consultant, webcasts are a powerful tool for compelling your target audience to sign on the dotted line.
GlobalMeet has earned the trust of the world’s largest accounting and consulting firms, responsible for auditing over 90% of all Fortune 500 companies.
No matter your field, you need a solution that empowers you to create an immersive experience, drive new business, and cultivate fruitful relationships.
Here are some of the advantages GlobalMeet provides for professional consultants.
1. One-to-Many Communications
In the post-pandemic era, we can travel to meet clients, meet for lunch, dinner, or even parties, and connect personally. But not only are in-person meetings time-consuming, they’re also expensive. And, in reality, sometimes they’re just not necessary.
According to statistics from the 2023 Global Business Travel Forecast, the costs for in-person meetings and events are up by 25% since 2019. Further, they’re expected to hop up another 7% by the end of 2023 as a result of inflation, increased demand, supply chain challenges, and the labor shortage.
Webcasts, on the other hand, remain affordable regardless of the number of attendees. Interactive features like polling, Q+As, surveys and audience chat make for an engaging experience no matter where your attendees hail from.
2. Connect With Clients Around the World
If you’re trying to expand globally, GlobalMeet eliminates time and language barriers. As a result, you can host meetings anywhere, anytime. You can even provide live event translations to reach a truly international audience.
3. Fine-Tune Your Marketing and Branding
GlobalMeet provides a full toolbox to help you market your virtual events, track attendance, and then follow up on interest. Best of all, you can customize your webcast branding, putting your brand’s best foot forward.
You can leverage both high-level and granular analytics. Also, following up after the event is easier because you have so much data at your fingertips.
4. Nurture Leads to Customers with Education
Consultants play a crucial role in growing a new business, scaling a company, or helping to optimize operations. You fill in gaps where employees may lack a necessary skillset or crucial industry experience. But on the other side of the desk, it can be difficult to justify spending money on your services, especially for businesses that haven’t worked with a consultant before.
Building relationships through education is more important than ever as decision-makers tighten their purse strings. Webcasts can help you establish yourself and your team as trusted industry experts, which can foster strong relationships and drive future business.
5. Establish a Secure, Relaxing Experience with Professional Technology for Your Webcast
Because they have to handle so much sensitive data, consultants in the accounting and legal fields understand the importance of state-of-the-art, enterprise-level security. But an aggressive security posture is equally important for business and marketing consultants.
Give your partners and meeting attendees peace of mind with a full suite of security features, including gated access, password protection, and login authentication.
Final Thoughts
Hosting everything from large-scale events to small gatherings is easier with GlobalMeet. Grow your consulting business by reaching clients where they are — literally — with the information they need. To learn more, reach out to schedule a demo today.