Trent Waterhouse

Trent Waterhouse is GlobalMeet’s Chief Marketing Officer.  Trent has a proven track record of driving growth and innovation with 35 years of expertise in customer and partner engagement and marketing technology at Cabletron (Extreme Networks), Computer Associates (CA Technologies), Elo Touch Solutions, General Electric, Lifesize / Serenova, and Verizon (NYNEX).  Built for growth, Trent’s unique blend of technological savvy and B2B marketing prowess has consistently helped companies grow revenue profitably, enhance customer experiences, build new partnerships, and expand opportunity pipelines—all while leveraging a lean marketing budget.

His experience spans strategy development, competitive market assessment, product marketing, corporate communications, and go-to-market execution for hardware, software, and service platforms. Trent’s passion lies in making complex technology easy to understand within a sales-driven, marketing-assisted company culture that delivers on its commitments. Trent champions business value propositions through a framework of time-bound, results-driven vision, marketing strategy, initiatives, and hands-on tactics. His field sales marketing model revolves around aligning sales, marketing, and R&D to think like customers, act like partners, and gauge success through customer satisfaction and net promoter scores.

Born and raised in Arizona, Trent earned a bachelor’s degree in international management and marketing from Georgetown University. He loves fishing with his grandson and enjoys the sunrise and sunset sightings of dolphins and manatees in Florida where he lives today. Trent’s appreciation for nature and his knack for finding joy in simple pleasures add a unique dimension to his professional drive and enthusiasm. Trent believes in the power of doing the right thing: “The best thing you can do is the right thing. The worst thing you can do is nothing.” His commitment to honesty and integrity makes him an inspirational and dynamic marketing leader.