Newsroom

Webcasting technology leader delivers powerful solutions for custom content webinars that educate and inform corporate travel professionals on critical industry trends and updates.

Writing for Forbes Business Council, President Michele Dobnikar outlines the essential components of a future-proof communications strategy, and how each element plays a vital role in keeping your teams aligned, your audiences informed and your brand moving forward, even when the unexpected happens.

Writing for Credit Union Times, CMO Trent Waterhouse discusses the industry wide gap in business continuity plans, where communications resiliency is often overlooked. Maintaining robust and reliable communication channels is essential to sustaining trust and operational integrity during a crisis, so integrating redundancy plans into continuity frameworks should be considered a crucial step.

In an article for The Financial Brand GlobalMeet CMO, Trent Waterhouse, discusses the rising trend of marketing and communications teams using public AI tools to create content and messaging, and the associated risks of output that is inconsistent, misaligned with brand, and potentially error ridden.

This month GlobalMeet was spotlighted in the Trade Show News Network "What's New in Trade Show Tech" feature, with a focus on the launch of our CORE service offering. 

Writing for Special Events, Director of Product Catie Henderson highlights the benefits of virtual and hybrid event data for marketing teams as a means to showcase event ROI and inform strategies for the future.