Webinars that Work: Creating Event Programs That Generate 100x ROI

While it’s well known that webinars are a great tool for lead generation and product promotion, making sure your company is getting a sizeable return on your virtual event investment requires a dedication to quality and proper post-event analysis. Join GlobalMeet’s Chief Marketing Officer, Trent Waterhouse and IBM TechXchange’s Program Director of Dev Days and Digital Events, Michelle Kovac, as she shares her best practices for creating a virtual event program that has generated over 100x ROI utilizing GlobalMeet’s virtual event platform.

In this 30-minute webinar, you will learn:

• How to create an events program built to scale
• How to leverage event metrics for future webinar success
• Best practices for ensuring your events program support corporate goals and generates ROI